Specific Strength in Yuris
Title: Specific Strength in Yuris  
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Abstract
This article discusses the proper units to quantify tether material for use by the Space Elevator.
Motivation
Just like one cannot measure speed in miles (hint it has to be in miles per hour) we must be careful to use the right units for material strength.
Is a cable that carries 100 kg "stronger" than a cable that carries 50 kg? In a way, it is, but what if the first cable is 2" thick and made out of wool, whereas the second one is less than 1 mm in diameter and made out of Kryptonite? In this case we'll say that the first cable is stronger, but the second cable *material* is stronger  obviously we're using the word "strong" for more than one property.
In conventional materials engineering, material strength is measured in units of Stress  Pascals, Pounds per Square Inch, or other units of force per area. Using this convention, it doesn't matter if our test cable is an inch thick or a mm thick  that area cancels out and the measured quantity applies to the material, not the actual material sample.
This works well for traditional bulk materials that are "fully dense". These units fail, however, for materials that have empty space within them, since it is impossible to determine their crosssectional area. If a rope become thinner as it is pulled, which area should we use?
The answer is that we're looking at the wrong quantity again  what we should be really looking at is "how much material" is in the cable. We do this by dividing the material strength by the material density  if a material can have the same strength while being "full of air" we consider it better  and the resultant ratio is called the "Specific Strength", or the "Tenacity".
Units
Specific Strength is thus naturally measures in stress/density, or Pascal/(kg/m^{3}) in the SI system. For tether materials, it is convenient to measure strength in GPa and density in g/cc, and so the everyday unit used is GPacc/g, which is equal to 1E6 Pascal/(kg/m^{3})
As it turns out, we can arrive at the same unit by eliminating the crosssectional area from the original ratio  stress/density is exactly like force/linear density. (this shows why this unit is insensitive to the unknown "real" area of the tether  the area, whatever it is, simply cancels out). Measuring force in Newtons and linear density in g/km (a.k.a Tex) we get the equivalent form of the unit  N/Tex.
As if this wasn't enough, reducing the unit of Pascal/(kg/m^{3}) to its basic units yields (m/s)^{2}  velocity squared ! This is quite striking at first  material strength is charaterized by velocity? Well, yes, and when looking at Space Elevator (and other space tether systems) it turns out that there is a direct relationship between this strength and another "velocity" unit that characterized a spinning celestial body, and this relationship determines just how possible it is to construct a Space Elevator on that body. See Velocitylike quantities for more on this.
Yuri
So. We covered GPacc/g, N/tex, and Mega(m/s)^{2}, which are all the same. Rather than choosing between the three, we propose to simply give all of them a name  a derived SI unit named after Yuri Artsutanov  1 Yuri = 1 (m/s)^{2}, and thus 1 MegaYuri = 1 N/Tex = 1 GPacc/g.